Press Release

For Immediate Release
Sept. 20, 2005

CONTACT:
Donna McMullin
Vice-President, Marketing
Thinkronize/netTrekker
513-731-4090
dmcmullin@netTrekker.com

Charlene Blohm
C. Blohm & Associates, Inc.
608-839-9800
charlene@cblohm.com

 

Students Enter School Year Eager to Tap Into Online Resources

Nearly 6000 schools partner with Thinkronize to customize Internet resources
for students’ individual learning needs

Cincinnati, OH - Embarking on the 2005-2006 school year, educators recognize that the Internet is an inseparable part of students’ lives. According to a recent study from Knowledge Networks/Statistical Research, one-third of children ages eight to 17 say that the Internet is the medium they would choose if they could only have one ­ exceeding the demand for television, telephone and radio. Last month, the Pew Internet & American Life Project reported that teen use of the Internet at school has grown 45% since 2000.

With so many children relying on online resources for educational purposes, the way educators use the Internet to help children learn is also evolving. For instance, Thinkronize, Inc., creator of the award-winning netTrekker academic search engine, introduces a new, safe Internet search tool for accessing more than 180,000 educator-selected, standards-based online resources. netTrekker d.i. supports teachers and librarians in differentiating their instruction by matching online resources to individual students’ learning needs.

netTrekker d.i. works by assigning each online resource a readability measure based on Lexile® ratings and eight other popular methods. This rating system allows educators to target search results to find grade-level content at an appropriate reading level for every child. Additionally, netTrekker d.i. offers an entire section of resources devoted to helping instruct English language learners, which is significant as the ELL student population is reportedly growing at 10 times that of total student enrollment. A final new addition is an image database that provides over 80,000 suitable, school-friendly images for use in multimedia projects or classroom presentations.

“Using netTrekker d.i., our teachers can filter their search results by readability level, which helps them match resources to individual students’ needs,” said Linda Morrell, Director of Instructional Technology for Cobb County School District, Ga. “netTrekker d.i. also helps our English language learners translate learning resources so the material actually makes sense to them, minimizing their frustration.”

Ninety percent of the more than 6,000 schools subscribing to “netTrekker classic” began using the upgraded netTrekker d.i. on Sept. 1. The Pennsylvania Department of Education also signed an agreement to provide netTrekker d.i. to 1.8 million students in the state's 500 districts this fall.

As educators continue to seek easy access to standards-based online resources that provide the best educational content to their students, more schools are expected to move toward the differentiated instruction approach afforded by the netTrekker d.i. search engine. Districts wishing to preview the new Internet search tool can contact Thinkronize at 877-517-1125 for a free trial.

Introductory pricing for netTrekker d.i., which can be as low as 86 cents per student annually, is available through October 31st. Affordable pricing options, such as volume discounts, are based on a district’s total number of buildings or student enrollment, allowing districts to choose the option that best meets their needs.

For more information, visit www.netTrekker.com.

About the netTrekker Product Suite
The netTrekker product line, including netTrekker classic and netTrekker d.i., features award-winning academic search engines specifically designed for school use. Unlike ordinary search engines, products from the netTrekker suite provide fast and easy access to only the best educational resources from the entire Internet in a safe, organized, standards-aligned format, helping to increase student achievement. Using netTrekker search engines, educators, school librarians, students, and parents save valuable time because their Internet searches are powerfully productive.  A netTrekker search engine delivers only safe, relevant, educator-selected results - meaning less time spent on searching and more time focused on learning.  To learn more about the netTrekker suite, visit www.netTrekker.com.

About Thinkronize
Thinkronize, an Internet developer of award-winning K-12 educational products, was founded by Robert Reinders in July 1999 and grew out of a commitment to enhancing teaching and learning with the Internet and standards-based online resources.   The company's flagship product, netTrekker classic, the trusted search engine for schools, was launched in October 2000. Since the initial launch of netTrekker classic, Thinkronize has enjoyed continued growth, success, industry recognition and awards.  The netTrekker product suite now includes netTrekker d.i., which organizes online resources by readability level to meet individual students' learning needs and also includes ELL content.  Thinkronize serves nearly 4.7 million students in 47 states, and the netTrekker product suite has been adopted by key districts nationwide.  For more information visit visit www.thinkronize.com or phone 877-517-1125.

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